AM (Account Manager) is ❓
AM (Account Manager) is ❓
AM (Account Manager) is a person who is responsible for taking care of giving advice to customers that the company provides, different from Sales that need to find customers by themselves. Because some products are more suitable for specific marketing groups. Selling products to everyone who passes by
📌 What Account Manager should have
- Results-Oriented or maintain sales or try to increase sales Create activities to attract customers. retain the same customers
- Customer/Relationship-Oriented or maintain long-term relationship with customers Offer benefits, take care and provide good customer service both before and after the sale. Increase the impression with better service and quality products. keep customers coming back to buy again
- Strong Communicator or understand, sincere, communicate clearly Build trust with customers It's not just memorizing and selling.
- Knowledgeable or study, can talk about business with customers, understand the SWOT of the organization, analyze the market situation-
Account Manager's main goal is to maintain a constant customer base. keep in touch represent the company Help the other party's work It also includes planning and managing many things as well.
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