Mascot "Tam daek b' cafe - Tam daek b' cafe"

มาสคอต "Tam daek b' cafe - ตำแดกบ่คาเฟ่"

"Tam daek b' cafe - ตำแดกบคาเฟ่" is a cute Japanese-style cafe, the original of deliciousness. There are many spicy dishes to choose from. There are also delicious drinks and desserts ready to serve. You can enjoy it every day.

The concept of the mascot is to use the mascot to help create a brand image to remember better. And use it to help communicate as a good representative. With a brand identity that is eye-catching, easy to remember, helping to reduce the gap between the brand and customers to reach customers more easily. This time, the logo was chosen to be further redesigned to look more interesting. While still maintaining the original identity completely. Designed as an indie chef character who is cute and mischievous. The brand has chosen Type B to continue. The famous chef indie that customers know and are familiar with. The new design is a cartoon style with more details. Add beautiful shadows to welcome customers. Smiling face, welcoming customers. Has single eyelids as a signature. Wrapped in an orange cloth, dressed in a chef's style, white shirt, black pants, looking neat and polite. And holding a mortar to convey the shop's famous spicy tam menu.

Used to speak on behalf of the brand, reduce the distance between the brand and customers, enhance friendliness and create brand recognition. No need to spend money hiring a presenter. It can be expanded in many ways, such as a mascot stand-up show, souvenirs, LINE stickers, online marketing, creating a story for the brand. It is considered a one-time investment that is very worthwhile. It can be used in many ways.

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