Rajyindee Hospital: Rajyindee Hospital is a private hospital in the Thonburi Hospital network, located in the urban community of Hat Yai District.

Rajyindee Hospital : โรงพยาบาลราษฎร์ยินดีเป็นโรงพยาบาลเอกชน ในเครือข่ายโรงพยาบาลธนบุรี ตั้งในย่านชุมชนเมืองของอำเภอหาดใหญ่

"Thonburi Rajyindee Hospital" is a 200-bed private hospital in the Thonburi Hospital network. It is a family hospital that is warm like home and provides excellent services to all patients as if they were relatives, both physically and mentally. With the spirit and ethics of the profession and a commitment to developing the organization towards excellence under a warm, caring and friendly working atmosphere.

The concept of the mascot is to use the mascot to help promote the brand, help create good memories, and be more easily recognized. It attracts people's attention with its cuteness and friendliness. It also speaks for its duties and services, helping to reduce the gap between the brand and customers. It was chosen to design a cute pink bear character that loves to care and can create a smile from the first sight. The brand has chosen Model A to continue. The bear's name is "Doctor Yindee", designed in a cartoon style that is easy to approach. It is chubby and warm and huggable. Its big head and small body add to its cuteness. Its face is kind and friendly. Its big round eyes sparkle with a gentle look. Its slightly curled eyelashes add to its cuteness. Its wide smile gives off a cheerful feeling. Its cheeks are light pink, expressing its feelings better. Its skin is bright pink. Dressed in a simple dark pink short dress that contrasts with the skin color, wearing a unique doctor's gown with the brand logo in a prominent place that is easy to see. There is a STETHOSCOPE hanging around the neck, which is the doctor's signature that makes it even more memorable. Wear dark pink shoes to match the dress. Add more cuteness with a cute dark pink bow attached to the ear that is clearly visible. All of this is designed using the brand's CI to combine to create the most unique brand identity and create a memorable image. When seen, it can be remembered immediately.

Mascots can be used to represent the brand's services, helping to enhance friendliness and create brand recognition very well. There is no need to spend money on presenters. The contract never expires. It can be extended in many ways, whether it is a Mascot stand-up show, souvenirs, LINE stickers, or online marketing. It is considered a one-time investment that is very worthwhile. It can be used in many ways.

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