📣 Digital Marketing vocabulary that marketers should pay attention to.

📣 Digital Marketing vocabulary that marketers should pay attention to.

Today we are going to collect Digital Marketing terminology or online marketing terminology. It is also important for marketers. because when we read articles or talk to people in the industry We will understand what he communicates with each other. already know this Let's go see…

301 Redirect

redirect From one page to another permanently

302 Redirect

redirect temporarily from one web page to another This is different from 301, which is a permanent replacement.

Error 404

The web link or web page is broken. The server cannot display the web page requested by the user.

Alt Text / Alt Attribute

The text describes the details of the picture. Which search systems such as Google will store information to show results if someone searches for information, for example, put the word durian in the Alt Text field of a durian picture, etc.

Abandonment Rate

The rate of people who visit the website and do not buy products or people who have already put the product into the shopping cart but have not yet completed the payment for the product

Algorithm

Process and how programs work, such as Google's algorithm for ranking websites when we search for information, or Facebook's algorithm that selects content to show us in the feed.

Awareness

Creating awareness for a company or brand Making the customer or target audience Know and remember about brands or products.

Affiliate Marketing

Marketing through other people's areas, such as websites, YouTube, by the owner of that area. Compensation for selling products or services (Commission)

BOT

Automatic data management program These are often simple, repetitive tasks to save people, such as web crawling, chatting bots.

Conversion rate

The ratio of results of goals that website builders set what they want website users to do, such as the number of people who click on a purchase button on the website. Compared to the number of visits to the website 100 times.

CPA (Cost Per Action)

Advertising price paid per activity that occurs on the website.

CPC (Cost Per Click)

The price to be paid per click of an ad on any website or platform.

CPM (Cost Per Mille)

The cost of advertising when the ad is displayed 1,000 times.

Earned media

Brands acquired for free, such as direct customer reviews. This type of media has a high impact on the brand. Because most consumers tend to trust the opinions of consumers together or opinions of actual use more.

E-Commerce

business model online trading

Engagement

Engagement with brands such as Comment, Share, Like, and simply clicking on images on social media are also considered engagements.

Reach

The number of times an ad or content we create reaches people's feed, in terms of users or people.

SEM

Short for Search Engine Marketing, it is marketing on the Internet by paying to promote your website to more people via search engines. SEM is similar to SEO in that it uses a method to find keywords or create content that is relevant to SEO. Internet user search

SEO

Short for Search Engine Optimization, it's about getting a website to rank on the first page of search engines. by restructuring the web and developing content But no money was spent on advertising.

Search engine

Software or systems for searching/searching information from the Internet based on keywords in search engines. There are many camps such as Bing, Yahoo, Baidu and the most popular one we use is Google.

Short for User Interface, it is the area where interactions between the user and the tool occur. Thai uses the word interface This interface consists of two parts: the input part or the input part and the output part or the user input part (output).

Short for User Experience, it is the user's feelings or attitude towards a product, product, website or application, such as the difficulty of use. Is the function complete? The value of using it In most tech development companies, UX is thought along with UI when developing technologies.

-------------------------------------------------------------------------------------

Details of online marketing services

>> https://www.chatstickmarket.com/langran

Examples of various brands that we take care of online marketing

>>https://www.chatstickmarket.com/portfolio

---------------------------------------------------------------------------------------

💙 Consult our team 💙

📱Tel : 0840104252 📱0947805680

Office Hotline : 034-900-165 , 02-297-0811 (Monday-Friday)

📨 Inbox : http://m.me/ChatStick.TH

┏━━━━━━━━━┓

📲 LINE: @chatstick