Easy way to make Instagram ads ✨
Easy way to make Instagram ads ✨
When it's called an advertisement You have to pay to purchase a content display area on the Feed or Story page, where the post will display the word “Sponsored.” It includes Stills, Videos, Carousel, Collections, Slideshow, Explore Ads, Shopping, and Story. This can also add a Shop Now or Learn More button depending on the intended purpose.
Advertising on Instagram is an effective way to reach more people. Instagram user engagement also has a good response rate compared to other major Socia Media platforms. Make a purchase decision after the content found on Instagram too.
🔹 Things to prepare when advertising on Instagram
1. The Instagram account must be a business type or Creator (who hasn't changed can be viewed from this link How to register an Instagram Creator account)
2. Outstanding advertising image that catches the eye
3. Credit/debit card or Paypal account
🔹 I don't have an Instagram account, can I do ads?
Even if you don't have any Instagram accounts, you can still advertise to people on the platform. If we have an ad account and a Facebook page directly, we can choose to display ads or placement and tick only Instagram.
- personal account
A personal account is a normal account that we use. Whether it's posting food photos, personal photos, restaurant photos, or simply not seeking any benefit. Used to post pictures everywhere This is called a normal account.
- Creator account
Account for Influencers or Famous People especially. Can see who our follower group is, how many more people have followed, followed unfollowed? There are also two text boxes that separate important and general messages. early launch Rather not respond to influencers or famous people. This leads to frequent switching between business and creator accounts. But now it's becoming more stable and closer together for these two types.
- Business account
It is an official account. And there may be a lot of additional gimmicks. Whether it's the number of engagement of people who saw our post. Shooting Instagram ads, as well as having the opportunity to use the new features that Instagram has developed to provide business account users with more convenient tools.
🔹 Find a target audience to make initial Instagram ads.
Before we start advertising, whether Facebook or Instagram, however, some people may sit and find target audiences live. when making an advertisement Or some people may find it in advance through various methods. This time, Admin will try to find the method in advance and save it for use when I start shooting.
- Facebook Ads Audience Insight, a Facebook tool that helps find out what the audience will be like. what kind of behavior or where are you
- InterestPRO, a tool that will penetrate Facebook's target audience with an API system that helps show the audience that Facebook has secretly put up for us to see. It's convenient because sometimes Facebook won't show up at all.
The first step is to find your target audience with InterestPRO. For those who are not using it, you can find it in Facebook Ads Audience Insight. In InterestPRO add you to search with the words you want to find your target audience. "Selling bags and selling curry rice" then find the keyword that we want to go down.
After that, when I got interesting target audience from InterestPRO and analyzed with Facebook Ads Audience Insight. For those who don't use InterestPRO, they gradually searched from Facebook Audience. this likes It fits the needs of Add perfectly.
Once we've got our target audience, we can start setting up Instagram ads with the Facebook Ads Manager tool.
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