Facebook ad techniques

Facebook ad techniques

For online merchants who use the Facebook channel to do business. Have you ever had a problem with making business advertisement images? In this article, we would like to present about techniques for making advertisements on facebook to attract people to come together. If you're ready, let's go see it.

1. Text should be concise. Be easy to understand and should not contain more than 20% characters.

The facebook advertising system has a set point that The characters displayed on the image must not be 20% because it will affect the effectiveness of the advertising display on the news page less. Which the font that facebook calculates is the number of all characters that appear in the image, including the letter logo and also including the name of the brand that is attached to the product as well Therefore, you should use text that is short and concise and must be able to read and understand easily enough.

2. There must be a suitable size and clarity of the image.

In order to create ads on facebook, you should make the ads in the size recommended by facebook. In order to prevent the image of a size that is out of proportion. The recommended and commonly used size is the square image size of 1080x1080 px and the horizontal size image is 1200x630 px. will happen

3. The images used should be beautiful, attractive and convey the image of that product.

The important thing in facebook advertising is that it has to be attractive and beautiful. and should not be presenting the product alone But there should also be a picture of the actual use of the product. Image of the results arising from the use of the product. It's important that the images you make are easy to understand when people see them. And see and understand what you are trying to communicate through the image itself, or simply say that when the reader sees it, they must know what this product does. And what are the advantages of this product? In addition, you may want to make an image with a focus on the color that is the color of your product. or inserting a logo to create recognition for those who see it

How are you doing with the techniques presented in this article? Hope it will be useful to all readers and see you again in the next article.

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