Good program to spread the word ❗ 10 best keyword search programs for SEO

Good program to spread the word ❗ 10 best keyword search programs for SEO

It can be said that it is the most important component of SEO that has it all with “Doing Keyword Research (Keyword Research)” because doing keyword research. (and applying the keywords that have been applied) that helps to get our website to appear in the search results. Make your customers and prospects find us on Google.

Finding keywords that our target audience is using to search on Google is not difficult. Just need a tool or program to help as well. Today, we have compiled a selection of the 10 best keyword search programs, which one is suitable for beginners. Let's take a look!

🔸 Relevance of keywords to the website (Relevance)

Relevance of keywords to the website. It is the most important factor that can be measured that Did we choose the right keywords? This is because the more specific the keywords are, the better the “right people” come to our site.

For example, if the website's business is Swimming pool business The keywords to use are “Install a swimming pool” “Build a swimming pool” “Build a fiberglass in-ground pool” rather than just “swimming pool”.

Because people who want to find information about swimming pool companies should type in Google that "swimming pool installation" rather than if using keywords that are really related to our website. have more rights The right person mentioned above, who is the “real target audience”, found a pool building business website.

🔸 Location of the target audience of the website (location)

Another important factor is Location of the target audience of the website. Because when we look for interesting keywords for the website. If no location is specified, the system will process the information in the system default, for example the United States of America instead of Thailand.

🔸 Keyword search program

1. Google Keyword Planner

Google Keyword Planner is a keyword search tool listed in Google Ads or Google AdWords, which is ideal for people who are just starting out with keywords for their website. Because in addition to being a tool for finding keywords It's also a way to learn Google's website tools at the same time.

We need to create an Adwords account to use Keyword Planner. Usually, Google AdWords users are people who buy ads on Google (or do SEM), but we can also use Google Keyword Planner without using Google. Ads buy ads on google

Open AdWords on the first page and you will see this page. (After registration is complete or we already have an AdWords account), go to “Tools & Settings”, select “Planning” and select “Keyword Planner”.

2.Google Trends

Google Trends is another free tool by Google. That helps us know how many people search for each keyword in each area. past search trends Combine keywords in the same group or similar keywords due to misspellings.

The highlight of Google Trends is that it displays a search trend graph so that we can compare each search query in an interesting way.

We can download it to watch on your computer. Or you can put the Embed link on our website. Whereas other keyword search engines show numerical data. and not as colorfully highlighted as Google Trends.

Google Trends is the perfect time to decide on keywords.ร์ดที่ดีที่สุด ดีที่สุดในที่นี้คือ ปริมาณการค้นหาของแต่ละคีย์เวิร์ด คำไหนมีปริมาณมากที่สุดในช่วงเวลาที่ผ่านมา ก็ควรจะเลือกใช้คำนั้น

3.KWFinder

Like Moz Keyword Explorer, this tool focuses on keyword searches. It doesn't have a feature to maintain or track and develop Google's ranking. Of course, compared to other tools above, KW Finder seems to be a newcomer to the market. not seasoned game or who have lived for a long time But it is a fast growing company. Because the tools provided are really good.

Pros: There are options to find designs. Question-based Keyword Research To make it easier to find questions that your audience or target audience is really interested in, easy to find Long Tail Keywords, the web page is easy to use. Uncomplicated, free to use but limited number of times, usable at an affordable price

4.Term Explorer

Term Explorer is similar to Ahrefs in that it drills into the details of each query. to be summarized as a search analysis report for users to continue

The Term Explorer summarizes the results that appear on the first page of the search engine (SERPs) for users, such as the number of search results. link strength Trust Score and the difficulty of keywords

The website says that from 1 search term, the program can be broken down into 10,000 interesting keywords to choose from. List the competitive information of the search query. Automatically update search terms. and easily remove irrelevant keywords

All the information that came Users can also download it as a CSV file for further analysis.

5. Serpstat

Serpstat is another keyword search tool that has all the same functionality as the others, such as collecting good keyword data from competitors. (that competitors use to make their own website rank in search) and find long tail search terms that match the user's website It also analyzes the trend of each search query that we or our competitors use.

6.HubSpot

If the website of the SEO is a web site that provides knowledge through information content to the website visitors, HubSpot is a very interesting option. Because it is an SEO tool that has a unique content creation tool called Content Strategy.

The Content Strategy is exactly as its name suggests. is to help identify and find interesting topics from keywords. Find new keywords or other interesting sub-topics that help users build on the topic of content that will bring organic traffic in the long run.

There is also a function to create a dashboard based on the user's needs such as marketing. The dashboard combines essential information such as visits, clicks, and page views. maximum which is easy to process and can be applied to a specific group of working teams in the organization

7. Answer the Public

This tool is a good tool. Another one that is suitable for finding long keywords or long tail keywords easily by typing short keywords. wanting to go down

Highlights are good for long keyword searches. Interrogative keywords by region, country and language, great for finding broad ideas. Rather than a serious search for insights, the free one will search no more than 3 times a day.

8. KeywordTool.io

The tool looks very easy to use. Just go to the web page and you can start using it. The appearance of the information that comes out is almost no different from the information of a good tool like Google Keyword Planner.

Prominence is suitable for keyword searches that require in-depth information about that keyword. a lot, very easy to use Suitable for beginners (easier than Google Keyword Planner), suitable for anyone who wants to search for keyword information. By different types of search engines such as Google, Bing, Yahoo, Youtube, etc., suitable for anyone who wants to search for keyword information. classified by platform type such as Amazon, App Store, Instagram, etc.

9. Accuranker

If you're an SEO who likes to regularly check for changes in search rankings, Accuranker is a great time saver. This is the main advantage. What people are saying about this keyword search program

Next is the automatic ranking system. Which website's search terms rank better? This is suitable for both people who need information to improve their SEO frequently and regularly. or need to summarize the results of SEO to be reported further

Accuranker is also quite suitable for people who do SEO for specific businesses such as local businesses. or businesses that sell both domestically and internationally by analyzing separately that How well are our links performing in each country's search results? And it works well with free Google tools such as Google Analytics and Google Search Console.

10. Moz : Keyword Difficulty Tool

Moz's Keyword Difficulty Tool is a keyword search engine that analyzes keyword usage in search engines. and find keywords that are useful, but the competition is not very high

Moz's Keyword Difficulty Tool focuses on three numerical categories: Difficulty Score, Volume Score, and Opportunity Score.

-Difficult Score

The difficulty rating of the keywords to rank in searches. Moz's Factor Score takes Page Authority (PA) and Domain Authority (DA) numbers into an intensely difficult difficulty score. The numbers are also adjusted for SEM web pages that need to be measured. Click-through-rate (CTR) in particular.

- Volume Score

The search volume of keywords in Moz's search engine reveals that this number is 95% accurate or close to the actual search number based on data from multiple sources.

- Opportunity Score

The Moz Keyword Opportunity Score argues for adding a personalization feature that, because Google itself is constantly adding features or improving its search or ranking system, the Opportunity Score is more like giving weight to being. possible caused by changes in the system It has no lesser contribution to keywords than the two criteria above, such as a focus on other features. in web page In addition to the usual content

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