How to create a Rich Menu✨

How to create a Rich Menu✨

I believe that everyone who reads Probably no one has their own LINE Account. Because almost 80% of Thai people communicate with each other through LINE, whether chatting, calling, video calling or sending various tasks, LINE itself has all the functions to choose from. non stop

The number of LINE Offcial Accounts has risen to 1 million, representing huge growth in online sales. but vice versa Each business has to compete with each other more intensely. Every feature in LineOA is used to create a brand that stands out from the crowd. Especially a feature that every business must have, such as Rich Menu.

Rich Menu is a function of Line Official Account designed to make our business easier and more convenient. Plus it helps us close the sale without being very tired. Because the rich menu will be like a shortcut channel for customers to get to know our brand. Get to know our products or services directly, simply at your fingertips. Without us or the admin having to sit and type and reply to the line with the same answer or explanation to waste time

The rich menu function on LINE OA will make your working life much easier and more comfortable. Let's go see how to create it.

👉🏻What is Line Rich Menu?

Rich Menu is a shortcut menu displayed in 1:1 chat between merchants and all customers. Shops can create custom templates and choose from up to six channels. Each channel can be linked to various LINE features such as coupons, loyalty cards, auto-reply messages. Or it can be specified as a link to send customers to a business website.

👉🏻Why do businesses need Rich Menu?

- Contact brands easily and quickly

When it is known as a shortcut menu bar Rich menus will allow customers to click on the menu to know the information. or contact the brand immediately No need to waste time typing chats to get tired in a rush. No need to wait for the shop owner or admin to answer questions as well.

- Help guide customers Make it easier to find what you want

If we can build LINE OA for a while We are able to catch that most customers will come in and ask about anything. We took all that information and put it into the rich menu. By choosing from what customers ask frequently, for example, a restaurant business has created a restaurant map menu. Customers who are about to ask about directions can click to see immediately. or enter information that the brand wants to tell its customers, such as store information, new promotions New products or announcements from your store

- Better brand recognition

Because the rich menu is a menu that stands on the chat page, it is very suitable for creating awareness or building brand recognition for customers. What all the big brands tend to do is Use of brand colors

for example

Bank : Kasikorn Bank (Green) , Thai Commercial (Purple) , Bangkok (Blue)

Airlines : AirAsia (red) , Thai Airways (purple) , Nok Air (yellow)

👉🏻How to create Rich Menu on LINE OA

1. Let us go to the back-end system of Line Official Account by typing URL: manager.line.biz into the Google search box.

2. Log in to the LINE OA back office with our LINE account.

3. When you sign in with our LINE Notice the menu on the left hand side. Click on the word 'Rich Menu' and click 'Create New'.

4. When entering the rich menu creation page, there are different parts that we need to set as follows.

Part 1: Menu Settings

- Name in the section of the menu name here If we have a plan that we will use this rich menu only 1-2 months. It is recommended to name it Our brand name + the time period we want to use but if indefinite You can just enter the brand name. to be put as a brand name because some people are admins for multiple accounts so that you won't get confused

- Time period We can set the time period that we want to display the rich menu, for example, we design Artwork Rich Menu as a theme that is suitable for festivals such as Loy Krathong, Christmas, Mother's Day, etc. In the rich menu there is a link to festival promotion We can set the time period for displaying the rich menu here.

- Set menu display default means choosing whether to rich the menu we created. show or not show immediately when the user opens the chat screen

Part 2: Set up content

is the setting of the rich menu There are parts that need to be set as follows.

🔹 Templates

is the format of the rich menu that determines how many parts will be divided What is the size of each part? What kind of layout is there? There are 2 main types of rich menus, which are large rich menus and small rich menus. which will have different template styles

🔹 Upload wallpaper

What we need to focus on is the type and size of the image as defined by Line OA, which are:

- The file format we need to prepare images as JPEG and PNG only.

- The file size must not exceed 1 MB (if it exceeds the system will receive an error)

- Image size also depends on the template we choose. We need to prepare images of the size and number that fit the selected template.

🔹 Set link

When we're going to insert the links we want, go to the 'Actions' menu on the right-hand side of the screen. You can see that we can define where each part of the rich menu will give a link.

Here's how to insert a link:

- open the page we want Then press Copy (Copy) the URL.

- Click once in the space after the word 'Type'.

- Select 'Link'

- Press Paste (Paste) in the space below.

- Do this until all parts of the rich menu

🔹 Save details

When we have entered all the details of the message. We can just hit 'Save' and that's it, we're done creating our rich menu. Or if we've done it but haven't finished it yet, you can press 'Save Draft' first.

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Details of online marketing services

>> https://www.chatstickmarket.com/langran

Examples of various brands that we take care of online marketing

>>https://www.chatstickmarket.com/portfolio

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