Logo Design that is used by world famous brands ❗

Logo Design that is used by world famous brands ❗

If you want to be remembered we have to exist and must be seen by people Just like a brand, organization or business, but before people touch the brand. The only thing that can tell customers about the identity of the brand is Logo itself. Logo design. or brand It is the most important design aspect for any brand design. and customer brand recognition

For those who are in the process of building a brand Or Brand Design Today we will bring the principles of logo design. which is an international standard at the level of many well-known brands

👉🏻 Single letter logo (Letterform Logo)

It is a logo that emphasizes the use of characters like the first type. different from not being used as an abbreviation but brought to the design in order to be a brand name This kind of design has a way of creating recognition by choosing a font style. or the characters used which in addition to being outstanding and unique must choose a font that reflects the image brand personality as well

For example, Dior uses classic fonts. It reflects timeless luxury, or the Google brand's choice of colorful, fun fonts reflecting the diversity of vast data from around the world gathered on one platform. be colorful and information to users, etc.

👉🏻Logo Design as a symbolic logo (Abstract Logo Mark)

This type of logo is a fictitious image that is made up of various geometric shapes such as circles, squares, triangles, etc., to be designed to create new and unusual symbols or abstract shapes. without having to design it for people to see or understand at first sight

But the key principle of this type of Logo Design is to control the Mood & Tone of the design. Must be able to clearly communicate the identity or personality of the brand.

For example, Nike is a figure that looks like a quick flick of an object or object through the air, which perfectly conveys the Nike brand's strengths as a sports shoe. is to focus on moving fast

👉🏻 Logos, images and letters (Combination Mark)

It is a combination of letters and images in the same logo. May be placed side-by-side, or top and bottom, or can be combined into one, such as Puma, COACH, Burger King or DUNKIN DONUTS, which images used to accompany logos, letters, can convey many things, such as the product. The brand sells such as coffee mugs in the old logo of the Dunkin' Donuts brand that want to know that they sell coffee and donuts.

While some brands have removed logo illustrations to expand their business and market. Some brands are steadfast in keeping this eclectic logo style intact because images dominate. Generates better recognition than a brand name. For example, the brand PUMA must have a puma in its logo, for example.

Now Dunkin' has rebranded, modernized the logo and expanded the product line by cutting the coffee cup, cutting the word "Donuts" and reducing the lettermark to only 4 characters, namely DUNKIN'.

👉🏻Lettermark Logo

It is a logo style that is a letter that is abbreviated from the full name, leaving only a few characters left. There may be a special character design. or include elements that make the font stand out. Different from general characters such as the logo of NSTDA, GTH, Louis Vuitton, BBC NEWS, etc.

👉🏻Wordmark Logo

It is a logo that emphasizes the use of characters like the first type. different from not being used as an abbreviation but brought to the design in order to be a brand name This design has a way of creating recognition by choosing the type of font or characters used. which in addition to being outstanding and unique must choose a font that reflects the image brand personality as well

For example, Dior uses classic fonts. Reflecting timeless luxury, or the Google brand that chooses to use colorful, fun fonts reflecting the diversity of huge data from around the world gathered on the same platform. It is both colorful and informative to the user, etc.

👉🏻Symbol and Graphic Logos (Pictorial Mark / Symbol)

It is a logo created by taking a picture that we are already familiar with and redesigning it as a symbol. or icons that are easier to remember At first glance, you'll immediately be able to figure out what it is, like Apple, Twitter, Playboy, or Foodpanda.

👉🏻Logo Design as a symbolic logo (Abstract Logo Mark)

But the key principle of this type of Logo Design is to control the Mood & Tone of the design. Must be able to clearly communicate the identity or personality of the brand.

For example, Nike is a figure that looks like a quick flick of an object or object through the air, which perfectly conveys the Nike brand's strengths as a sports shoe. is to focus on moving fast

👉🏻Mascot

It is a logo design that is a person or cartoon character that represents the founder of a company such as KFC, Tao Kae Noi, etc. Or perhaps the mascot can be a cartoon character that represents the brand's strengths or is a symbol of the brand as well. This design will help create good recognition. Even if people can't remember the brand name, they can still remember the mascot.

👉🏻Brand (Emblem Logo Design)

It is a branded logo where every element Whether it's a book, various shapes are in the same group of frames. The outer frame can be either square, circle, shield or other shapes.

For example, the logos of Starbucks, Harley Davidson, Mae Pranom, BMW, etc. Emblem logo designs are often used in the logo design of institutions such as schools, universities, social organizations, and government agencies.

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