Prepare to advertise products to be popular ❗️ during the festival.

Prepare to advertise products to be popular ❗️ during the festival.

The holiday season is another time when advertisers and marketers plan to advertise their products and services to their target audience. And it is believed that online channels will be the main communication channel that will be used to convey those information and messages to the target audience. Therefore, creating attractive online advertisements is very important and challenging for advertisers because not only to promote the attractiveness of the product, but also to create incentives. Make customers interested in buying products as well and for any product owner who is preparing to plan to present their own products and services to potential customers but still have no idea where to start. In today's article, we've compiled a list of ways to prepare your product ads for the festive season as follows.

📍Online product advertising techniques during various festivals to impress customers

1. Start promoting 1 month in advance

Starting to promote the product about a month before the actual event day is a little bit of awareness. For customers, prepare to buy gifts and souvenirs early during the 1 month period of product promotion. would cause more customer base than promotion for 1 week already More importantly, if anyone plays Facebook Ads and has looked at the graph often, we will find that 2-3 days that fall on an important day, the amount of Facebook usage has even dropped. Maybe because people go to enjoy the festival outside. For example, during the year-end and New Year holidays Many online stores have even had to close their stores. because the customers disappeared and returned to all the provinces because on a really important day No one will sit on the net. Buying things online is a good way to prepare advertising campaigns to release early. that's the best

2. Advertise with the use of question sentences.

Advertising products during the festival It may be necessary to use questions related to the festival. In order to stimulate the minds of customers to think further, such as Valentine's Day We may post a message about “Looking for a Valentine's gift for your girlfriend?” or “Have you got a present for your lover yet?” or Chinese New Year. "Chinese New Year this year Have you received all the offerings to the gods yet? or complete purchase Get free to win a plane ticket" Father's Day - Mother's Day “Have you told your mom you love me today?” Halloween “Going to a Halloween party, you're ready, but you have a cute outfit. Put on the party” as well as many other important festivals that are waiting for you to show your creativity through advertising to the fullest.

3. Organize creative promotions to the festival

For example, “Songkran doesn't want to go anywhere, afraid to get wet. Order with us during this period. Free delivery to your home.” “Welcome the month of love. order in pairs Get free luxury accommodation" "Semester starts now. Post this picture and tag 5 friends' names and get a chance to win a t-shirt to put together for the whole gang." "Big discount for the end of the year" "Give away Ang Pao worth 250 baht when buying any item in the shop for 1,999 baht" is an example. creative promotion to match the festive atmosphere Organizing this promotion Besides not being boring also make customers feel fun and excited for every festival I want to come out and buy products asap.

4. Use beautiful pictures to suit the target group

I have to admit that beautiful pictures are very important in advertising products that customers want to buy. It may even be more important than text advertising. A beautiful image can help stimulate the consumer's feelings as well. Thinking of selling online You should also invest in photography. Because we don't have a physical storefront. Let customers try to touch the product, so a beautiful picture of the product will help build confidence. and enhance the brand image to look good In some cases, beautiful product images May increase the value of the product unbelievably. In addition, when advertising on Facebook, it is not advisable to use a single promotional product image. But should create 2-3 designs for different groups of customers, at least separated into male-female groups. and then imagine that you are a group of customers and then try to figure out if that group of customers How would you like images and text? And start creating a photo post.

Prepare your online storefront

Because as soon as customers click on online ads during the holiday season. It will send customers to your store page. Changing the cover or profile picture of the shop to match the festive atmosphere. It is like a warm welcome to customers. and also build confidence for customers that I myself did not click into the wrong shop. from the previous festival promotion advertisement Use the right image size for your Facebook Cover. You may also use the Cover image area as another way to announce a promotion. But don't forget the iron rule of online selling: "Images must be beautiful, text should not be bulky, and it will show your brand identity as much as possible".

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