What are the most important duties of a sales manager?

What are the most important duties of a sales manager?

The current position of Sales Manager is like a spearhead in planning to increase sales to meet targets. Especially in this economic situation A good sales manager needs to be realistic and understand the circumstances of the industry you are applying for. If the industry has a high rate of employee turnover. affect the manpower in the sales department which leads to unpredictable sales

Therefore, the person who will become the sales manager must select and hire a new salesperson. to replace vacant positions on a regular basis Sales managers need skills in recruiting employees. At the same time, there must be a preparation to manage the sales department to make employees like the organization. in order not to have to It takes time to recruit new employees all the time. Including the management of the sales team members to do the best work for the most satisfied customers.

👉🏻The most important function of being a sales manager

1. “Coach” your main sales team.

It is a clear duty to be a sales manager. You have to understand here that your boss hires you because they expect you. “Build a sales team” with strong skills. Have the ability to sell as good as you. Make money, make money into the company from your management. Because owners or executives want to “reduce jobs” in their hands. By hiring you instead because managing the sales team takes a lot of time and effort, and there is “pressure” on the numbers that you guys have to carry on their behalf.

So being a sales manager and going out to sell your own products. Whether it's going out to sell to get numbers to help the team. Selling to compete with subordinates Go out and sell it yourself with your subordinates. It's certainly not the main function. of sales manager That's because even if you go out and sell yourself and earn huge numbers. But do not forget that your subordinates will not get any better. In the end, the company depends on you anyway. This is considered a failed sales manager. confused in their duties Anyone who is doing it, please try to shoot the work for your subordinates to close the sale by yourself, with your support.

Your job is to coach, train or coach your sales team. You'll want to get to know each other's personalities, personalities, and sales skills as much as possible. You need to have a measurable “sales system” in planning your sales for them, starting from

- number of leads

- Making appointment calls and meeting customers

- number of presentations

- Number of quotations sent to customers

- Tracking volume of tasks

- Sales Report

- Closing the sale

- after-sales care

- additional sales

which from the foregoing is a measurable sales system structure and sales process. You must apply this system to all cells fairly and equally. You have to be like the “teacher” who is constantly guiding, organizing, measuring and evaluating the quality of your team members’ work. as well as teaching sales skills to each salesperson Complement your weaknesses and strengthen your strengths so they can be like you.

2. Help the team to "market" from opening to closing the sale. and help them solve problems

The job of a sales manager is to go on a regular basis to market with every subordinate. You can divide the work schedule. Leave for hours to be able to make appointments to meet customers with all employees Going out to mix the dust with his subordinates often This will allow you to see their abilities when they are in front of the customers. Can see strengths and weaknesses and help subordinates in various steps While in front of the customer, for example, your subordinates may miss out on asking good questions and presenting. You can immediately intervene and assist customers during work. Make a good example for subordinates later.

When there is a problem such as after-sales service, products, etc., you can show them your good problem solving skills. It also gained more trust. This is the best show of leadership abilities ever.

3. Keep an eye on and "Home Check" for your sales team

You can also “tutor” your followers to let them know and follow after the marketing. It also gives them tips and tricks from real marketing. Marketing with customers This will allow them to see and learn a good example from you. There's nothing better than doing it for them. More importantly, it is Instructing and checking the orderliness of "Sales Report" (Sales Report), which you must enforce thoroughly for all teams. Because the sales report is the only tool that keeps you fully informed of each person's sales activity.

You will be able to see their abilities and sales activities. As an observer, you can improve your team's performance. You can also use sales reports to summarize the numbers more accurately for your executives. You will be able to work more easily immediately.

The above mentioned are the main responsibilities that sales managers are responsible for. Applying for a sales manager job, most businesses tend to choose from people who have more than 3 years of experience in sales and merchandising. who received knowledge related to the real sale of those products And have enough experience in sales to be able to plan and solve work related problems in selling products as the business needs.

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