What is a Facebook business manager?
What is a Facebook business manager?
For anyone who runs a business on the Facebook application, in this article, I would like to present about what Facebook business manager is and what it does. If you're ready, let's go see it.
Get to know Facebook business managers
Facebook business manager is a tool that facebook has created to facilitate account users who market online via facebook. to deal with online marketing via facebook in one place
And why do you need a facebook business manager?
There is a simple conclusion:
- In the early stages of starting a business You have created a facebook page which is a business account.
- Once you have a page You want to advertise to get people to like your page a lot. You must use an account exclusively for advertising.
- In addition to the fact that you already have the page You also have an ad account attached to it, that is, a private Facebook ad account.
- which is a private Facebook advertising account It is for advertising purposes only.
- facebook business manager is the one that manages the business on facebook. different from Private Facebook Ads Account
- If you have a business that needs to be taken care of a lot you need to have Facebook business manager come to help manage your page smoothly
- The important thing that facebook business manager has is shooting ads in the form of custom audience and in the form of lookalike audience.
How can a Facebook business manager help your business?
1. Consolidate everything that needs to be managed in one place.
In which the part of the system will have the management of the business that has gathered elements in various fields. that you need to use in facebook marketing to be included in the same place which allows you to make the management of various elements That's easier.
2. Helping to manage the work of your team effectively.
If your business is growing more You also need to have a different team. Come to help you in supporting various tasks, which you can add to various functions. through business management Where you are able to define the roles and responsibilities of people in a variety of functions.
3. Help you save on advertising costs.
In Facebook business manager, it displays information about in-depth information. That's whether it's the in-depth information of your page. or performance insights about the individual ads you place on a single page. In this section, you will be able to track and compare the results of shooting ads more efficiently.
4. Helping to expand the market. help increase customer base Creating more sales from ads in the form of custom audience and in the form of lookalike audience
Which in this section is a very important feature. Because in creating ads in the form of custom audience and in the form of a lookalike audience, which will allow you to be able to shoot ads effectively. and is worth the investment And most importantly, it is also a factor that allows your business to be able to grow.
How are you? I hope that this article will be very useful for all readers. And see you again in the next article.
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