What is viral ❓ What are the benefits for business?

What is viral ❓ What are the benefits for business?

What is viral?

In fact, if to describe the word viral It would be a simple summary. that it is further oral communication Through various social media such as Facebook, Twitter or other things that have been discussed over and over. If called in the local language that it is word of mouth. that if a topic is a trend, it will be discussed and shared everywhere quickly and is applied to marketing This is considered if successful in creating a virus. It will be advertising or marketing with the lowest cost and more effective than expected.

Viral Marketing, by its name, comes from A form of advertising through the media or Social Network that can spread quickly like a virus.

Now the world has changed because everyone has a smartphone or a portable device. Make the world or communication easily and quickly accessible. People who will do viral marketing, so it happens because of creating a trend. Through social media such as Facebook, Twitter, etc., the cost is cheap. but faster

Viral marketing is a way for the news to sell itself. using the interest of the news or that information cause to tell and keep talking about each other By relying on social network channels that are easily accessible and spread quickly. in distributing news or information itself

Or to put it simply, Viral Marketing is word-of-mouth marketing. that relies on the trend of online media in marketing and having to talk and share with each other

📍3 ways to make a virus

1. Create a story

The first thing to think about is the story, the content that people will talk about and tell them about. how must it be There are various content processes. The story that has been done before both good and bad I don't dare to guarantee the deceitful way to make the story right. and spread out But would like to suggest just that what we will do. It shouldn't be illegal or immoral.

2. Find the source that will cause us to be born.

We have to do a little bit of homework on this matter. Find a source that will be a group of customers or people who will be interested in us. And make people interested in what we do viral. For example, we want to release our viral on Instagram, we may have our IG account, post what we want, press like on the picture. Someone who leads what we do. Or may be able to help share or promote that thing as well.

3. Follow up

After we released the virus to be published. What we have to do next is monitoring in order to analyze the results that are And what to do next with that, for example, maybe do more promotions or if it's really good, maybe do version 2 anyway, etc.

Disadvantages of Viral Marketing

Viral marketing is used to have only advantages. Viral marketing will attract a lot of social media attention. Some people may agree and disagree with what we have to offer. or want to be For the subtleties here should be taken into account first to cause a current Because there may be a response that doesn't match what we want As in the past, we have many products that advertise in Viral Marketing and get negative impact back. not many times Used to have only good results. When promoting something, you should consider your image. or other delicate things

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Examples of various brands that we take care of online marketing

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