Why do online advertising optimization❓

Why do online advertising optimization❓

SEO stands for Search Engine Optimization, which is to make your website rank in the top rankings. By optimizing your website and adding quality links to your website, this article explains what Optimization is and why.

What is Optimization?

Optimization is a method of optimizing a website. This includes improving content and adding backlinks, which are quality links to the website. To promote the website to be ranked in the top on the Search Result Page (search results page) when entering the desired keyword (search term) through the Search Engine (search engine) such as Google, Yahoo!, Bing, etc. Effective in increasing website traffic in the long term.

📌FACEBOOK OPTIMIZATION

that you should start doing today

1. Audience Optimization

Of course, with Facebook Pages it is essential that you reach your real audience so that you can communicate with them. Audience Optimization is a simple question: “How to get your Facebook Page (brand) ) you can connect with the target audience.” There are many methods such as

- Fan Acquisition through campaign

- Purchase of Like Page Ad promotion

- Targeting Boost Post

- etc.

Do this optimization in order to get your audience connected to your brand. or know you It's really your target audience. and tend to interact with various activities your online world This is because the more Facebook restricts access to more people. You have to try to make sure that even less people. But they should really be Target people, and it's even better if you can focus your Audience on Active Users rather than just the Lurker.

2. Content Optimization

After you've tried to manage your target audience. What follows is how to manage your content to be the most “worth it”. This part is primarily about designing a content strategy that is as concise and as effective as possible, rather than creating content that is soaring and aimless. However, you must keep in mind that the less likely people see your content, the better. Every time he sees that content, there should be more "remembering" or "accessing" the content than just passing his eyes.

There are many methods and techniques in doing Content Optimization. Since choosing the right content format (Don't forget that different content formats can result in different reach), choice of duration, content, or even targeting reach.

3.Media Optimization

Buying ads to promote content can be seen as an expense that grew out of Facebook's efforts to monetize and squeeze reach, but it's actually the nature of business. In fact, we can continue to use it for free, but there are limitations. Using different types of advertising media That also helps to promote the page or the content to get more people to know and follow. In addition, the use of good promotional advertisements It might be a good strategy to create a sustainable and effective reach.

📌 Optimization process

It is a method of improving work to produce better results. It consists of 3 main factors: Data, Analysic and Adaptive Strategy.

Data helps us know what's going on, especially numeric data types for measurement.

Analysis is an individual skill and may also use technology tools to help analyze the recurring data. to lead to the decision to make some adjustments for the better

Adaptive Strategy. When receiving data and analysis, it will lead to thinking of strategies to adjust things for the better, such as adjusting advertising spending strategies to be more effective. or adjusting the target audience to be precise including customizing the content of the Key Message used for communication

📌 Why Optimization?

- cost reduction

- Use data to your advantage

- Born new learning

- get more results

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Details of online marketing services

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Examples of various brands that we take care of online marketing

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